Following reports last fall about the club trying to find a new main sponsor, Chelsea have today announced a new kit sponsorship deal with mobile network operator Three. You can find more information on the Support Someone Else initiative, as well as help and advice, here. Chelsea announced on Friday that telecommunications and internet service provider Three UK will become their official shirt partner from next season. “With Three, we have found a partner, who share our passion for innovation and we are delighted to have them on board and on our shirts.”. The company are to become the new main shirt sponsor of the Blues, taking over from Yokohama Tyres. No part of this site may be reproduced without our written permission. Telecommunications company Three have teased that there will be a 'huge announcement' planned with Chelsea on Wednesday. Three has signed a deal to become the official shirt sponsor of Chelsea FC from next season, providing the mobile operator with greater visibility and marketing clout as it … Chelsea is already working with Three on enhancing connectivity in and around Stamford Bridge so that when we are able to welcome you back, you will be able to reap the benefits. Chelsea will replace Yokohama next season on the front of their shirts, (Adidas, 2013-2017): £30m [£300m termination fee], (Nike, 2020-unconfirmed): Thought to be at least £75m and possibly more than £80m per year. Get the latest Chelsea news The mobile network will replace Yokohama, who will remain as the club’s official tyre partner, from the 2020/21 and appear on Chelsea Women and Academy sides shirts alongside the men’s team. Want an ad-free experience?Subscribe to Independent Premium. You can also choose to be emailed when someone replies to your comment. Though the club will retain a partnership with the Japanese tyre company moving forward. The connection was announced back in January and will be over the next three seasons, with it set to get under way on July 1. Chelsea Football Club sourced its new main shirt sponsorship deal with the UK-telco Three from its in-house team, SportBusiness has learnt. As we progress through the remainder of this season and into the next, Three will open up unique ‘money can’t buy’ experiences, exclusive mobile deals, branded Chelsea accessories, competitions and a host of other opportunities you will all be keen to get your hands on. Three wants to ensure fans and customers feel just as connected to their club now as you all would when cheering from the stands at Stamford Bridge. KOMPAS.com - Angka tiga begitu melekat dengan Chelsea sejak memakai sponsor baru berlogo " 3" di jersey mereka. © 2020 Chelsea FC. June 25, 2020, London: Three is proud to announce that its official partnership with Chelsea FC will get underway on July 1. The company’s logo will adorn the kits of the senior men’s and women’s teams, as well as the club’s academy sides from the start of the 2020-2021 campaign. VISIT THE THREE WEBSITE Chelsea Football Club is excited to announce that as of today, mobile network Three is our new principal shirt sponsor. Three UK has unveiled details of its 'Connect The Game' campaign, which will kick off the brand’s partnership with Chelsea when it begins on 1st July. Chelsea have unveiled their away kit for the 2020-21 season, debuting their new look in the 3-2 win at Crystal Palace on Tuesday night. Please be respectful when making a comment and adhere to our Community Guidelines. We look forward to what this new era brings for us as a club, and the teams are looking forward to wearing the Three logo on their chests with pride, starting with our game tonight.’. The Blues will replace Yokohama with the British telecommunications and internet service provider on a three-year deal. With games being played behind closed doors for the immediate future, the role of the Three network and its technology has never been more important to us. (Pocket-lint) - Three has announced an appropriate three-year deal with Chelsea Football Club to take over as the official shirt sponsor from the start of the 2020/21 football season. And fans pointed the finger at the Blues' new … Three UK unveils plans for Chelsea sponsorship launch. Three partners with Premier Leeague football club in marketing push (Image credit: Three / Chelsea FC) Three has signed a deal to become the official shirt … English soccer giants Chelsea have announced a three-year principal partnership with British telecommunications company Three. The early and mid 2000s were the zenith for the industry in the Premier League, with the three most successful sides - Arsenal, Chelsea and Manchester United - sponsored by O2, Samsung Mobile and Vodafone, respectively. ‘Connectivity is more integral than ever to football fans at the moment, whether it’s accessing content, watching live streams or interacting with other fans online. Chelsea have agreed a 3-year deal with mobile service provider Three … As one of the UK’s leading networks we can facilitate the wealth of connectivity opportunities that will enhance the fan experience day to day. While today's announcement brings an end to Chelsea's five-year shirt sponsorship deal with Yokohama, the Japanese brand will continue as Chelsea's official tyre partner. Start your Independent Premium subscription today. Chelsea are expected to unveil their 2020/21 kit on Wednesday after new shirt sponsor Three hinted at a major announcement. Chelsea's previous deal was of a similar amount to Arsenal, Liverpool and Tottenham. Chelsea resmi menggandeng provider seluler terkemuka Three (3) untuk menggantikan sponsor sebelumnya, Yokohama Tyres. The Blues have signed a deal that will see Three replace Yokohama Tyres - … As the newest team member, Three is keen to help connect us more than ever before and hopes to be more to you than just a logo on a shirt.We have been working closely with Three to develop how we can bring supporters closer than ever before to the team, the club and more besides through what they know best - mobile and connectivity. Chelsea have confirmed mobile phone network Three will be the club's shirt sponsor for the next three seasons. With the Christmas period inextricably linked to football for a lot of people – Boxing Day fixtures in particular forming a part of many families’ festive traditions – Lampard and Hayes have joined Three in appealing to football fans nationwide, regardless of their club allegiance, to remember the importance of staying connected and providing support networks for those who need it. Ever since announcing in January that Three UK will be taking over for Yokohama as Chelsea shirt sponsors, many have held out hope that the … Independent Premium Comments can be posted by members of our membership scheme, Independent Premium. Chelsea have announced a new shirt sponsorship deal with Three for the start of next season. Are you sure you want to delete this comment? Three has signed a deal to become the official shirt sponsor of Chelsea FC from next season, providing the mobile operator with greater visibility and marketing clout as it continues its 5G rollout. Chelsea Football Club is excited to announce that as of today, mobile network Three is our new principal shirt sponsor. The Blues are looking remain competitive off the pitch, with Liverpool FC making moves recently by linking up with Nike in a £80m per year deal, which tops the Londoners’ current £60m per year deal. Elaine Carey, chief commercial officer at Three UK, commented: ‘We are delighted to be working alongside Chelsea FC, one of the largest and most innovative of the Premier League’s clubs, to enable our customers and fans to stay connected to the team they love. Kicking off on 1 July 2020 it comes at a time when most men and women&rsquo… Three will replace current shirt sponsors Yokohama from the … Are you sure you want to mark this comment as inappropriate? Liverpool finally announced their deal with Nike to rise to the top of English football, Ranking the most expensive kit deals in history, {{#verifyErrors}} {{message}} {{/verifyErrors}} {{^verifyErrors}} {{message}} {{/verifyErrors}}, Chelsea announce new shirt sponsorship deal for next season, You may not agree with our views, or other users’, but please respond to them respectfully, Swearing, personal abuse, racism, sexism, homophobia and other discriminatory or inciteful language is not acceptable, Do not impersonate other users or reveal private information about third parties, We reserve the right to delete inappropriate posts and ban offending users without notification. Three reveals partnership ambitions ahead of Chelsea shirt sponsorship commencing on July 1. Three have also teamed up with Chelsea to create the world’s first ever AR kit launch. By: Sport Industry Group . No profound, deeper meaning. Guy Laurence, Chief Executive of Chelsea Football Club, said: ‘We welcome Three to the Chelsea team wholeheartedly. It's a sponsor. Our journalists will try to respond by joining the threads when they can to create a true meeting of independent Premium. “Mobile technology has revolutionised the way football clubs and supporters interact with each other which makes Chelsea FC and Three such natural partners,” said Chelsea chief executive Guy Laurence. The company’s logo will adorn the kits of the senior men’s and women’s teams, as well as the club’s academy sides from the start of the 2020-2021 campaign. Three UK sign shirt sponsorship deal with Chelsea F.C. Three have announced their largest sponsorship deal as they sign up to become to become Chelsea’s principal shirt sponsor, but the deal is about more than just branding. The company’s logo will adorn the kits of the senior men’s and women’s teams, as well as the club’s academy sides from the start of the 2020-2021 campaign. 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